Insight data dependencies for product recommendations

Summary

In order to use dotmailer's product recommendations feature, you need to be syncing the correct Insight data from your ecommerce platform. In this article, we outline what's required.

Dependencies

The table below details the types of product recommendation, the Insight data collections required to power them, and links to the schema definitions to ensure your data is in the correct structure.

Product recommendation type Required Insight data collections
Best sellers Product, order
Most viewed Product, Web Behavior Tracking
Last browsed Product, Web Behavior Tracking
Machine learning Product, order, Web Behavior Tracking (optional)

Syncing your data to dotmailer

If you're not syncing these Insight data collections and wish to do so, you should review our market-leading ecommerce integrations or speak to your account manager.

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