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Create exclusion rules for abandoned carts and review emails in Magento Open Source and Adobe Commerce
Create exclusion rules for abandoned carts and review emails in Magento Open Source and Adobe Commerce

Exclude abandoned carts and review emails under certain conditions in your store.

Gareth Burroughes avatar
Written by Gareth Burroughes
Updated over a week ago

Exclusion rules can be created to exclude abandoned cart and review emails being sent under certain conditions in your store. A rule is made up of an attribute, followed by a condition, and ending with a value. For example, Subtotal is less than 10.

Your created rules are listed under the Exclusion Rules page, where it displays the rule’s ID, the name, the type, the status, when it was created, when it was last updated, and the website the rule applies to.


1. Create an exclusion rule

  1. Go to Marketing > Exclusion Rules and select Add New Rule in the top right.

  2. Enter the Rule Name.

  3. Expand the Rule Type drop-down menu, and choose either Abandoned Cart Exclusion Rule or Review Email Exclusion Rule.

  4. Expand the Status drop-down menu, and choose either Active or Inactive.

  5. For Websites select a website from the list that you want the rule to apply to.

    To select more than one website hold the CTRL key and select.

    Learn more about your websites in Site, store, and view scope.


2. Set exclusion rule conditions

  1. Select Conditions from the side panel.

  2. Expand the Conditions Combination Match drop-down menu and choose either ALL or ANY.

    Choose ANY if using multi line conditions for same attribute. If multi line conditions for the same attribute are used and ALL is chosen then multiple lines for the same attribute are ignored.

  3. Select Add New Condition.

  4. Expand the Attribute, Condition, and Value drop-down menus and create your condition.

    In the example below, the subtotal attribute must have a value less than 10 in order to exclude the contact from being sent an abandoned cart email.

  5. Select Save. A message appears to confirm the rule is saved and it appears on the Exclusion Rules page.

    Select Edit to reopen the rule editor, where you can edit the rule and condition. You can also select Reset to reset your rule or Delete to permanently delete it.

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