This report shows activity on your website as recipients click through from your campaign, providing the total page views generated. For this report to register, however, you need to use our site tracking feature so that we can track this activity.
Using the report
Firstly, the 'Page views overview' displays all the pages on your website which were viewed as the result of a click through from your campaign and how many times each page was viewed.
Clicking on Export here will allow you to export the page views overview data into a CSV file.
Clicking on a particular URL for a page will then display the 'Page views' report, showing each recipient that viewed that page and how many times they viewed it.
Clicking on the More details icon provides a further level of detail about a particular recipient, displaying a window showing each page they visited and the date and time of the viewing. This allows you to build a comprehensive picture of a particular recipient's interest area.
Clicking on the Display button of either 'Page views overview' or 'Page views' will enable you to change the view of the report screens.
To view the drill down detail on other reports, use the More reports... button located next to the title of the report. This will provide a menu from which you can select the report type as shown below:
You can also filter the results displayed here by using our filter report function. The Filter button is located at the top right of the report (across from the More reports... button).