Using the 'Non openers' report

Summary

This report shows all the recipients who haven't opened your campaign at all.

Using the report

non_openers_report.png

Clicking on Display will enable you to change the view of this report.

Clicking on Export next to it will provide options to either export the contacts list into a CSV file or create a new address book with them.

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To view the drill down detail on other reports, click on More reports... (located next to the title of the report). This will provide a menu from which you can select the report type as shown below.

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You can also filter the results displayed here by using our filter report function. The Filter button is located at the top right of the report (across from the More reports... button).

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Comments

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    how do you delete the non openers?

  • Avatar

    Hi Grace. Thanks for your question. You can remove non-openers from your account by following these steps:

    1. Create a segment with these rules: include contacts that have been sent any campaign, and they have not opened any campaign they were sent.

    2. View the created segment.
    3. From there, you can click on More actions and select Remove from account from the dropdown.

    This will delete the non-openers contained in the segment for you.

    Here's more guidance on segments, if you need it - https://support.dotmailer.com/hc/en-gb/articles/212213728-Segmenting-your-contacts-Getting-started#newseg

    I hope that helps.

    Edited by Neal Goldsmith
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